Going digital isn’t a new option for businesses. With the world becoming increasingly internet-dependent, it’s only logical for businesses to bring their business online, too. Moreover, some businesses have even transitioned to becoming fully online. With warehouses as their only non-digital structural asset, these businesses can gather most, if not all, of their sales online.
If your business still isn’t digitalized, you should consider starting soon. There are numerous options available for you to make the transition. Just remember that not every option is viable for your specific type of business. It highly depends on your business needs. To give you a general idea of how to digitize your business, here are a few ideas:
- Use 3D Configurators
If you have a website, include 3D configuration. If you don’t have one yet, then you may want to start with building a website first, then hire 3D configuration providers such as Apviz to help you.
Including a 3D configurator in your website allows customers to see your product from all angles. They can move it around as they like, which is similar to how customers inspect a product in physical stores. With a 3D configurator, you increase product-to-customer interaction despite not having an actual sample on hand, providing your customers with better a better visual experience.
Furthermore, you can connect 3D configurators to your website’s customization options. With it, your customers can see the differences between customizations, allowing real-time designing of your product. This is especially useful for car and other custom-product manufacturers.
It’s important to note that a 3D configurator generally comes in two types. Each type provides the same output of increased customer-to-product interaction, with distinct purposes and features.
- Web Product Configurator: You can integrate this configurator into web browsers on phones, laptops, or personal computers. This allows customers to customize the color, sizes, and even the style of your product.
- Mobile Product Configurator: The difference between the web product configurator and the mobile product configurator is the intended customer. If you’re a manufacturer who wants to sell products to other businesses, a mobile product configurator is the best option. This will allow a high level of customization that’s mostly done before manufacturing to ensure the customer’s order is fully customized. A good example would be shirt manufacturers allowing specific design changes to the collars or bands.
- Provide Mobile Support
Aside from using 3D configurators, you should also provide mobile support to your customers. With an increasing number of people owning smartphones, most consumers search for their needs through their mobile devices. This is why you must invest in improving your business’s presence on mobile platforms, which may mean having a mobile-compatible layout for your websites or apps.
Providing mobile support will allow better ease of use and access for customers and, as a result, will appeal to a larger market base. Furthermore, you can create well-designed mobile applications that’ll provide even better interactive experiences for your customers. There are several companies to help you develop a new application.
Luckily, there are now freelancers who can make and manage your mobile support system for a much lesser amount. Whichever option you decide on, your customers will be delighted to know you’re reachable within the comfort of their phones. Thus, it’ll further increase customer satisfaction.
- Adopt A CRM
If you already have a strong customer base, you should utilize customer relationship management (CRM) systems. Adopting a CRM allows a more systemized approach for your company. Specifically, these tools will make it easier for you to managing tasks while increasing the visibility of workloads. That’s because CRM tools have measurements, pipelines, and communication features to make your employees more efficient.
For instance, your sales team will see current pending tasks. Furthermore, the team’s supervisor can assign tasks or allow the team to pick tasks as needed. Thus, providing the ability to push work through the pipeline while managing timeframes.
Moreover, it’s also helpful for other departments as some tasks will require inter-departmental cooperation. The CRM system will notify the next employee down the line if they have a pending task. This allows an efficient flow of operations without the need for guesswork.
Remember to apply for different CRM systems based on your business’s size.
- Switch To A Paperless Office
Another way to digitize your business is to adopt a paperless system. Since most businesses using a paperless system report an increase in productivity and efficiency, you should consider making the change, too.
With a paperless system, you can save two things: paper and the environment. Since paper is made from trees, it’s only natural that saving paper will save some trees. However, you should focus on the direct impact a paperless office will have on your business.
When you go paperless, you’ll be forced to do everything on the computer. If you need to sign documents, there are multiple options available to you. You can even affix your signature using your phone. This will prevent the need to print out a document only to be scanned and emailed.
Moreover, this prevents the need to buy large filing cabinets. Hence, saving space for your employees. Instead, use cloud storage to keep all your files and records in one place.
This form of business digitization only requires you to purchase a secure network and secure a cloud-based storage system to ensure that all your data is safe from cyber-attacks. When you go paperless, you no longer have to spend on paper, printing, and maintaining records rooms.
Most importantly, a paperless office’s security benefits are essential for businesses that deal with sensitive and private information. You don’t want confidential data printed on paper. Physical documents can easily be lost or stolen. With everything digitized, a subscription to a data security software company can easily protect you and your customers.
Conclusion
Although most businesses have adapted digitization in their strategies, it could still be vastly limited to the rudimentary implementation. You might have some versions of these tools already installed, but the features could be outdated. Without updating to the latest digital systems available today, you could be limiting customer interactions with your products and, as a result, bringing down your business revenue.
Hence, it’s necessary to bring in more updated and even new digital technologies that foster business growth. Don’t let your company be left behind; help it grow by implementing modern and digitized methods.
