Elon Musk just let Trump back on Twitter

Donald Trump is allowed back on his longtime social media app of choice: Twitter.

Twitter’s new CEO and owner, Elon Musk, announced the decision in a tweet on Saturday evening, in a reversal of the company’s previous permanent suspension of the former president. The decision comes just days after Trump announced his candidacy for president in the 2024 election.

Musk’s tweet followed a poll he had posted Friday on Twitter saying, “Reinstate former President Trump” that let users vote “Yes” or “No.” At the time Musk announced his decision, around 52 percent of over 15 million respondents on his poll voted in favor of bringing Trump back and 48 percent voted against.

Trump’s account became active soon after Musk’s announcement, and his tweets became visible again. As of Saturday night, Trump had not posted any new tweets.

Twitter previously banned Trump permanently in early 2021, following accusations that the former president encouraged violence during the January 6 Capitol riot. The company cited the “risk of further incitement of violence” for its ban.

would reinstate Trump when he was still negotiating the deal to buy the company in May of 2021. But he had since said he would wait on reinstating any major accounts until he had set up a “content moderation council” to advise. There have been no announcements about such a council, and it now looks like Musk is not following through with that plan.

Trump has previously said that he would not return to Twitter if given the chance because he’d rather stay on Truth Social, the social media app he founded in February. But there’s reason to be skeptical of that. Trump has tens of millions more followers on Twitter: 88 million at his peak on Twitter versus less than 4 million on Truth Social in September. Twitter may also offer a better ability to reach not just his fans but his haters, too.

“He can be the fox in the henhouse again, so to speak” Katie Harbath, a social media policy consultant and former Facebook public policy employee, told Recode. “Twitter is the place you want to be to needle the folks that are unsupportive.”

Musk’s decision could also make it easier for other major social media platforms like Facebook to reinstate Trump. Meta, Facebook’s parent company, had said that it would reconsider whether Trump posed an imminent risk of violence in January 2023.

In the months after Trump was banned from Twitter, there was a precipitous drop in the amount that people talked about him across major social media platforms. Now, as Trump returns to the platform, it remains to be seen whether the former president can command the attention he has in the past.

<div class="c-article-footer c-article-footer-cta" data-cid="site/article_footer-1669047744_5864_163049" data-cdata="{"base_type":"Entry","id":23232675,"timestamp":1668912007,"published_timestamp":1668912007,"show_published_and_updated_timestamps":false,"title":"Elon Musk just let Trump back on Twitter ","type":"Article","url":"https://www.vox.com/recode/2022/11/19/23468634/trump-twitter-elon-musk-ban-allowed-back-president-2024","entry_layout":{"key":"unison_standard","layout":"unison_main","template":"standard"},"additional_byline":null,"authors":[{"id":4631555,"name":"Shirin Ghaffary","url":"https://www.vox.com/authors/shirin-ghaffary","twitter_handle":"","profile_image_url":"https://cdn.vox-cdn.com/thumbor/hCk2Ss6ToYc0Bn9jkVY5rxkQYe4=/512×512/cdn.vox-cdn.com/author_profile_images/191732/shirin-ghaffary.0.jpg","title":"","email":""}],"byline_enabled":true,"byline_credit_text":"By","byline_serial_comma_enabled":true,"comment_count":0,"comments_enabled":false,"legacy_comments_enabled":false,"coral_comments_enabled":false,"coral_comment_counts_enabled":false,"commerce_disclosure":null,"community_name":"Vox","community_url":"https://www.vox.com/","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","cross_community":false,"groups":[{"base_type":"EntryGroup","id":80301,"timestamp":1668913136,"title":"Recode","type":"SiteGroup","url":"https://www.vox.com/recode","slug":"recode","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":22813,"always_show":false,"description":"Uncovering and explaining how our digital world is changing — and changing us.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"https://cdn.vox-cdn.com/uploads/chorus_asset/file/16201674/REC_Wordmark_Red_RGB.0.png","intro_image":null,"four_up_see_more_text":"View All","primary":true},{"base_type":"EntryGroup","id":27524,"timestamp":1668913136,"title":"Technology","type":"SiteGroup","url":"https://www.vox.com/technology","slug":"technology","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":2154,"always_show":false,"description":"How new technology is transforming cities and societies, from the latest apps to advances in renewable energy, computing, transportation, and more.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"https://cdn.vox-cdn.com/uploads/chorus_asset/file/22360844/VoxTech_Highlight_2.gif","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":27592,"timestamp":1669044912,"title":"Politics","type":"SiteGroup","url":"https://www.vox.com/politics","slug":"politics","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":13333,"always_show":false,"description":"Vox’s coverage of President Trump, Congress, partisan gridlock, and politics at the state level.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":30770,"timestamp":1669044912,"title":"Politics & Policy","type":"SiteGroup","url":"https://www.vox.com/policy-and-politics","slug":"policy-and-politics","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":27592,"always_show":false,"description":"Vox’s policy and politics team explains everything you need to know about what’s going on in Washington and what it means for your life.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":44082,"timestamp":1668912009,"title":"Donald Trump","type":"SiteGroup","url":"https://www.vox.com/donald-trump","slug":"donald-trump","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":4693,"always_show":false,"description":"Coverage of the 45th president of the United States, from his domestic and foreign policy to his tweets.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":80419,"timestamp":1668913136,"title":"Twitter","type":"SiteGroup","url":"https://www.vox.com/twitter","slug":"twitter","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":1529,"always_show":false,"description":"","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":102793,"timestamp":1668913136,"title":"Technology & Media","type":"SiteGroup","url":"https://www.vox.com/business-of-media","slug":"business-of-media","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":228,"always_show":false,"description":"","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false},{"base_type":"EntryGroup","id":111638,"timestamp":1669047735,"title":"2024 Presidential Election","type":"SiteGroup","url":"https://www.vox.com/2024-presidential-election","slug":"2024-presidential-election","community_logo":"rnrn rnvox-markrn rn rn rn rn rn","community_name":"Vox","community_url":"https://www.vox.com/","cross_community":false,"entry_count":12,"always_show":false,"description":"Vox answers your biggest questions about the 2024 US presidential election.","disclosure":"","cover_image_url":"","cover_image":null,"title_image_url":"","intro_image":null,"four_up_see_more_text":"View All","primary":false}],"internal_groups":[],"image":{"ratio":"*","original_url":"https://cdn.vox-cdn.com/uploads/chorus_image/image/71651546/1244812332.0.jpg","network":"unison","bgcolor":"white","pinterest_enabled":false,"caption":"Twitter CEO Elon Musk announced that former President Donald Trump is allowed back on the social media app.","credit":"Eva Marie Uzcategui/Bloomberg via Getty Images","focal_area":{"top_left_x":2297,"top_left_y":811,"bottom_right_x":2857,"bottom_right_y":1371},"bounds":[0,0,3500,2332],"uploaded_size":{"width":3500,"height":2332},"focal_point":null,"image_id":71651546,"alt_text":"Former President Donald Trump Makes Announcement At Mar-A-Lago"},"hub_image":{"ratio":"*","original_url":"https://cdn.vox-cdn.com/uploads/chorus_image/image/71651546/1244812332.0.jpg","network":"unison","bgcolor":"white","pinterest_enabled":false,"caption":"Twitter CEO Elon Musk announced that former President Donald Trump is allowed back on the social media app.","credit":"Eva Marie Uzcategui/Bloomberg via Getty Images","focal_area":{"top_left_x":2297,"top_left_y":811,"bottom_right_x":2857,"bottom_right_y":1371},"bounds":[0,0,3500,2332],"uploaded_size":{"width":3500,"height":2332},"focal_point":null,"image_id":71651546,"alt_text":"Former President Donald Trump Makes Announcement At Mar-A-Lago"},"lede_image":{"ratio":"*","original_url":"https://cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg","network":"unison","bgcolor":"white","pinterest_enabled":false,"caption":"Twitter CEO Elon Musk announced that former President Donald Trump is allowed back on the social media app.","credit":"Eva Marie Uzcategui/Bloomberg via Getty Images","focal_area":{"top_left_x":2297,"top_left_y":811,"bottom_right_x":2857,"bottom_right_y":1371},"bounds":[0,0,3500,2332],"uploaded_size":{"width":3500,"height":2332},"focal_point":null,"image_id":71651547,"alt_text":"Former President Donald Trump Makes Announcement At Mar-A-Lago"},"group_cover_image":null,"picture_standard_lead_image":{"ratio":"*","original_url":"https://cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg","network":"unison","bgcolor":"white","pinterest_enabled":false,"caption":"Twitter CEO Elon Musk announced that former President Donald Trump is allowed back on the social media app.","credit":"Eva Marie Uzcategui/Bloomberg via Getty Images","focal_area":{"top_left_x":2297,"top_left_y":811,"bottom_right_x":2857,"bottom_right_y":1371},"bounds":[0,0,3500,2332],"uploaded_size":{"width":3500,"height":2332},"focal_point":null,"image_id":71651547,"alt_text":"Former President Donald Trump Makes Announcement At Mar-A-Lago","picture_element":{"html":{},"alt":"Former President Donald Trump Makes Announcement At Mar-A-Lago","default":{"srcset":"https://cdn.vox-cdn.com/thumbor/hiSqBprAMnaHFt3Y4QIkFvVMvxQ=/0x0:3500×2332/320×240/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 320w, https://cdn.vox-cdn.com/thumbor/T561GAR0B0hwvuHO_nL1B6ZQnmU=/0x0:3500×2332/620×465/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 620w, https://cdn.vox-cdn.com/thumbor/huXeokghX73mwlJBUwJLsclOoFE=/0x0:3500×2332/920×690/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 920w, https://cdn.vox-cdn.com/thumbor/3FxbQa-5TFSzW4GW9WlmDuHiufE=/0x0:3500×2332/1220×915/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 1220w, https://cdn.vox-cdn.com/thumbor/zGfqMKXMENaI5qbVvKnr6Je6Ny0=/0x0:3500×2332/1520×1140/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 1520w","webp_srcset":"https://cdn.vox-cdn.com/thumbor/5BRFmvt0USgnK7UxFDKXOdUbqik=/0x0:3500×2332/320×240/filters:focal(2297×811:2857×1371):format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 320w, https://cdn.vox-cdn.com/thumbor/p6aQxtKZN06pHueaa4UCNMu6jNg=/0x0:3500×2332/620×465/filters:focal(2297×811:2857×1371):format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 620w, https://cdn.vox-cdn.com/thumbor/06hy9ftHoc_HzH8KRrgoTXngaN4=/0x0:3500×2332/920×690/filters:focal(2297×811:2857×1371):format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 920w, https://cdn.vox-cdn.com/thumbor/uSmFEn3-X6FTP6FXsUSUKHXq2Mg=/0x0:3500×2332/1220×915/filters:focal(2297×811:2857×1371):format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 1220w, https://cdn.vox-cdn.com/thumbor/_sy6j-veQXswx2uH-yHjHCrKLSM=/0x0:3500×2332/1520×1140/filters:focal(2297×811:2857×1371):format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg 1520w","media":null,"sizes":"(min-width: 809px) 485px, (min-width: 600px) 60vw, 100vw","fallback":"https://cdn.vox-cdn.com/thumbor/UMsa76XNkw3bCBSxk_bbQZ8CD7I=/0x0:3500×2332/1200×900/filters:focal(2297×811:2857×1371)/cdn.vox-cdn.com/uploads/chorus_image/image/71651547/1244812332.0.jpg"},"art_directed":[]}},"image_is_placeholder":false,"image_is_hidden":false,"network":"vox","omits_labels":true,"optimizable":false,"promo_headline":"Elon Musk just let Trump back on Twitter ","recommended_count":0,"recs_enabled":false,"slug":"recode/2022/11/19/23468634/trump-twitter-elon-musk-ban-allowed-back-president-2024","dek":"Twitter’s new owner and CEO is reversing Donald Trump’s permanent suspension after conducting a poll via tweet.","homepage_title":"Elon Musk just let Trump back on Twitter ","homepage_description":"Twitter’s new owner and CEO is reversing Donald Trump’s permanent suspension after conducting a poll via tweet.","show_homepage_description":false,"title_display":"Elon Musk just let Trump back on Twitter ","pull_quote":null,"voxcreative":false,"show_entry_time":true,"show_dates":true,"paywalled_content":false,"paywalled_content_box_logo_url":"","paywalled_content_page_logo_url":"","paywalled_content_main_url":"","article_footer_body":"Understanding America’s political sphere can be overwhelming. That’s where Vox comes in. We aim to give research-driven, smart, and accessible information to everyone who wants it.

rnrnReader gifts support this mission by helping to keep our work free — whether we’re adding nuanced context to unexpected events or explaining how our democracy got to this point. While we’re committed to keeping Vox free, our distinctive brand of explanatory journalism does take a lot of resources. Advertising alone isn’t enough to support it. Help keep articles like this free

Reader gifts support this mission by helping to keep our work free — whether we’re adding nuanced context to unexpected events or explaining how our democracy got to this point. While we’re committed to keeping Vox free, our distinctive brand of explanatory journalism does take a lot of resources. Advertising alone isn’t enough to support it. Help keep work like this free for all by making a gift to Vox today.

Yes, I’ll give $120/year

Yes, I’ll give $120/year